New Wave
Have you always been curious about the secret?
While recreating the flight attendant upstyle hair,
Even after spraying dozens of times,
It stays non-sticky and bouncy, It does.
No matter how busy your morning is,
No matter how bothersome it is,
You can still spray it three times, right?
Reference date and time: November 25, 2024, 2:00.Data collection channel: Wadiz.
Reference date and time: November 25, 2024, 2:00.Data collection channel: Wadiz.
The first thing we didn't compromise on,
100% naturally derived ingredients.
0% of ingredients created in the lab,Only naturally derived ingredients from nature, Were used to fill the hair mist. What we especially wanted to exclude was 'Cyclopentasiloxane,' commonly known as silicone to the public.
Since silicone is a chemical ingredient,
It is unbelievably cheap.
You could say that almost all hair products available at Young Olive contain it.
However, because it is heavy and sticky,
- Even a slight misjudgment in the amount can easily make your hair clump together,
- and your hair quickly falls flat.Especially for those with thin or sparse hair,
your hair may end up sticking flat and looking lifeless, causing you to worry about it all day long, which can be quite a hassle.
When the volume is gone, you can't even tie your hair up,
and your confidence hits rock bottom all day.
The second thing we didn't compromise on,
Easy styling that finishes in one step,
When introducing the hair syrup, we mentioned this: Even if you are new to hair care products, as long as you know how to turn on a hair dryer, anyone should be able to style their hair easily.
Butthen,there were many people asking if there was an even easier method than this hair syrup. There were really many people inquiring about whether there was an easier way than this hair syrup. Since you have to control the amount with a dropper, some people said they get confused the day after a haircut or when their hair has grown a lot.
Spray the mist so that it feels like it is sitting on top of your hair,
as if you are layering it on.
Instead of soaking your hair as if with a mist, just spray enough so that your hair feels coated with droplets, like after walking through a light fog.Rather than being too close to your hair,Spray from about a hand's width away. That's all you need to do.
- You can spray it on wet hair after a shower and before drying,
- Or, like a model, you can lightly spray it as a finishing mist after drying.
The third and final uncompromised point,
A noticeable change even after just one use.
The transformation shown with just one bottle of hair syrup, Because the highly concentrated, high-density plant-based keratin instantly penetrates the hair, the results were especially dramatic. That's why many supporters felt the change after just one use,and gave ravereviews that continued to pour in.
Of Pink Ghost'sCheongdam-dong Hair Syrup
Before and after just one use Results
The same goes for the hair mist,
You should see a difference after just one use.
It was not an easy path because we had to develop it using only 100% naturally derived ingredients that are extremely gentle.Thanks to having taken a similar path with the hair syrup, we were able to show dramatic changes with the Inji Mist as well.
Cheongdam-dong Hair Mist's
appearance after one use is shown.
Cheongdam-dong Hair Mist's
appearance after one use is shown.
Cheongdam-dong Hair Mist's
appearance after one use is shown.
Cheongdam-dong Hair Mist's
appearance after one use is shown.
Cheongdam-dong Hair Mist's
appearance after one use is shown.
Cheongdam-dong Hair Mist's
appearance after one use It is.
As I will explain further below,
It's thanks to the abundance of ingredients that fill the hair.
Truly healthy hair feels firm yet elastic when you touch it.When it's full of moisture, it even feels slightly cool to the touch.
Cheongdam-dong Hair Mist is packed with ingredients that fill the hair from within.
- If you spray it three times before using the Airwrap,Unlike when your hair is damaged and hollow inside,It holds curls properly.It's easy to understand if you think of an empty straw that bends with just a little pressure.
- After curling, spraying it like a glossy coating not only increases hold, but also perfects an unrealistically beautiful hair texture.
Even the look when you turn around,
Perfect Airwrap curling sensation.
The reason why purified water is rather meaningless,
It's the same for your scalp and hair.
These days, it's natural to check ingredients before buying cosmetics or anything else. How do you choose hair products that come into direct contact with your scalp and hair?Just as you avoid cosmetics with meaningless 'water' as purified water, Check if scalp products also contain nourishing ingredients instead of purified water.
Cheongdam-dong Hair Mist uses
100% naturally derived red ginseng water instead of purified water.
To minimize the destruction of saponins, Instead of a direct extraction method,We use an indirect extraction method through low-temperature distillation, to extract red ginseng. As a result, it is characterized by its transparency, not the brown color usually associated with red ginseng. It is as clear and fluid as water, yet packed with the beneficial nutrients of red ginseng.
The saponin components activated by low-temperature extraction remove
- dead skin cells and impurities from the scalp,preventing problems caused by the buildup of unnecessary sebum,
- and promote circulation in the scalp, helping healthy hair to grow by ensuring that nutrients flow smoothly to the scalp.
Fine, weak baby hairs that grow thinlyare firmly nourished with nutrients,becoming fuller and stronger, and gradually transforming into normal hair, which you will be able to experience.
When baby hairs gain strength,
they can cover more areas.
As red ginseng water is absorbed into the scalp and strengthens the hair roots, the previously limp baby hairs gain strength from the roots and settle in place with resilience.
Spaces form between the previously stuck-together strands of hair, allowing you to naturally cover more areas. Even as fine hair transforms into normal hair, confidently challenge yourself to styling.
As expected, for Koreans,
Korean red ginseng suits them well.
No artificial coloring used.
The blue hue of the sea as it is.
The upper layer of Cheongdam-dong Hair Mist, the blue hue of the oil layer composed of four types of seaweed, cannot be reproduced with chemical or synthetic ingredients.Created by mixing extracts from four types of seaweed,A natural color, So if even one ingredient is missing, this color cannot be achieved.
The color may vary slightly,
Please shake before use!
Because we used natural ingredients as they are,Depending on the harvest season of the seaweed, the blue hueMay have very slight differences, There may be slight variations, We just wanted to let you know this in advance.
The 100% red ginseng water layer and the oil layer of four types of seaweed extracts,Will naturally separate over time. If you spray without shaking, only the 100% red ginseng will be sprayed, so adjust and use as needed.
Over time, the oil layer and water layer
They will gradually mix together.
This is the hair mist bottle I am currently using. If you look closely, you can see the blue oil layer and the transparent water layer.A new white layer You can see that it has formed!
Because it is made without using any synthetic or chemical ingredients,Over time, the oil and water layers slowly begin to blend where they touch.
If we were to prevent this blending phenomenon... In fact, it would have been more advantageous for sales or mass production, as it would look prettier for longer. However, I did not want to decide to add chemical ingredients. Even if a white layer forms during use, don't be alarmed, as there is no change in the ingredients!
Degree of harmful ingredient absorption by body part
The saying that you should care about what you apply as much as what you eat
Is not said for no reason.
Those who know well that their body is their asset
Regulars at Cheongdam salons
That’s why, when entering shops located in Cheongdam, all ingredients are often thoroughly inspected. Even though it’s not a cosmetic product,Checking how much purified water is included, Also started at Cheongdam salons.
If you have only cared about the ingredients of products applied to your skin, from the moment you open the Cheongdam hair mist, check every single ingredient that touches your hair and scalp. This is a daily routine for Cheongdam VVIPs.
No worries about animal testing or irritation.
Spray it with peace of mind.
Subtle yet definite.
A bouquet scent lingering at the tip of your nose.
When you first spray it, you might wonder, 'Does it really have a scent?' As you spray the mist and fix your hair,When someone holding a bouquet swiftly walks past you, Just like that, a subtle yet definite bouquet scent, Will find its way to our supporters.
Because Pink Ghost has always been strong at creating specific scents like jasmine or rose vanilla,There was no real reason to try a complex scent like 'the fragrance of a Parisian corner flower shop.'At least from the perspective of outsiders. Because even a single scent has been loved enough, it felt like we just needed to keep doing what we do best...
Just use the hair syrup scent as it is,
Many people gave us looks, saying we were making things harder for ourselves.
But after the hair syrup,
This is a brand new product being released after a really long time.
I didn't want to just do things the same way as before.Especially since even with just the hair syrup, people said there was no need for a separate perfume,And we've received countless compliments on our scents, showing our strength in fragrance creation, That's what makes us Pink Ghost.
Luxury cosmetic brands on the first floor of department stores
We do not use plastic containers.
Of course, some plastic containers are used for products released as 'entry-level,' but the core lineup of the brand always insists on glass bottles. There may be various reasons, but the two most well-known reasons are as follows.
- First, Cosmetics in liquid form need to be stored for a long time,
and if you use plastic,there is a chance, however small, that the plastic could slowly melt from the inside and seep into the cosmetics. - Second, As a luxury brand attracting global attention,
we cannot make plastic containers that harm the environment a core part of our brand.
Even when launching the Cheongdam-dong Hair Syrup, the glass container was so expensive that it affected production, and I found myself once again searching for glass containers while developing the mist, which made me feel so stubborn.
I even disliked the standard pump that comes with glass bottles,
so I chose the most expensive mist spray pump,
bought them separately, and attached each one by hand.
But what can I do?
I have to endure my own stubbornness.
- Letting supporters spray a mist with microplastics floating around,
- or ruining the start of their morning with a water-gun-like spray,
is something I simply cannot tolerate.
On my vanity table,the most beautiful object. As,The safest bottle As,The most refreshing spray power Will become your mist.
With a size that fits perfectly in one hand,
You can take it anywhere you like.
Personally, I recommend putting it in your handbagAnd giving a couple of extra sprays when you touch up your makeup, I highly recommend it! Thanks to the subtle scent of a Parisian flower shop, even after touching up your makeup, you can look even more radiant.
Even in the late afternoon,The person who looks especially radiant,
That will be you.
A true passion for hair and organics,
Will people really notice just that?
This was the phrase that firmly held my wavering heart. You can't fake attitude! Pink Ghost, a small brand presenting Cheongdam-dong Hair Syrup and Cheongdam-dong Hair Mist,Perhaps it touched my heart even more because it lacks flashy technology.
- Simply refusing to compromise on 100% naturally derived ingredients,
- Focusing on the changes in hair texture and shine that you can feel in your hands and see with your eyes.
- Even as a small brand, we insist on using thick glass bottles that are rarely chosen even by luxury cosmetic brands.
(Those in the industry would nod in agreement.)These are paths that can only be taken by those who have the right attitude in running a brand, rather than just technical skills.
For a single detail page,
We shoot hundreds of times, so that says it all.
That is why Pink Ghost
Has a modest lineup.
Although there are various types of scents,The only hair product from Pink Ghost is the Hair Syrup. After introducing our first syrup through Wadiz in 2021, finally!After three years, We present our second product, Cheongdam-dong Hair Mist.
A local brand from Geoje Island,
Pink Ghost is having its second harvest.
Although harvest is usually in the fall, we are having our second harvest since the brand's founding with Cheongdam-dong Hair Mist in the warm spring. We had several scents, but only one product, the Hair Syrup.During the three years of development, we survived without giving up And were able to present the Hair Mist purely thanks to the support of Wadiz backers.
Thank you once again!
- Eunhee Jung, Head of Pink Ghost Headquarters -
Even for the Hair Mist
Camellia from Geoje Island is generously included.
Camellia seed oil and camellia flower extract are also included in the hair mist, just like in the hair syrup.Camellia trees grown in the sea breeze off the coast of Geoje Island. The camellia flowers, handpicked by the grandmothers and grandfathers of Geoje Island, are used for extraction.
However, the main ingredients of this mist are red ginseng water and four types of seaweed extract oils. There was so little space to explain as openly as before that we had to significantly reduce the explanation.
Everyone is doing well and staying healthy!
Since it's a water-based formula, it doesn't make your hair greasy.
It makes it easier to tame baby hairs.
It adds elasticity and actually brings out more volume.It's especially effective for taming baby hairs. But, trying to explain it more simply and clearly than the Cheongdam-dong hair syrup, we ended up spending two whole months writing our own story. Yes, we insisted on our way again this time.
Industry people watching from the sidelines were anxious, saying, 'You'll miss the whole season,' and 'You know people don't buy hair products when it gets warm,' but regardless, we kept muttering <You can't steal attitude> and focused on the story.We were convinced that if we could fully convey the product's effectiveness and our sincerity for natural ingredients in just one try, it would be loved even when spring comes.
The funds raised through crowdfunding
are all used for post-production costs.
Looking back, I wonder if I really needed to be that obsessed, and sometimes I regret it a lot, but when I think about how much we've changed from the first, second, third, and now the fourth story you're seeing, I feel like it was worth it.
But I'm only human, so it's not like I have no regrets at all. Above all, since the mist launch was delayed, we still haven't paid the remaining production costs. Thanks to the hair syrup, we managed to save up and pay the production deposit, but the balance... This project really needs to succeed.
Mist... Fighting!
Since Wadiz is where supporters who love hair syrup have gathered, it was only natural to unveil the hair mist here first. The stage is set, so now I can calmly wait for the mist to show its power. After all, the climactic moment that mesmerizes the audience's hair depends on the actor.With this, I will take my leave after offering my final farewell.
Thank you.
Sincerely, Eunhee Jung, Head of Pink Ghost.