KuchingIsland
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The reason for preparing this Ho-jak-do Brass Bell project is to connect the value of tradition to modern daily life and to wish for peace in the upcoming New Year of 2026.
1. Reinterpreting the Symbol of Traditional Protection, 'Ho-jak-do' Our ancestors used to attach 'Ho-jak-do', a painting of a tiger that drives away bad luck and a magpie that brings good news, to their doors to wish for peace in the household at the start of the new year. We wanted to rebirth this precious traditional meaning not just as a painting hung on the wall, but as a three-dimensional brass bell that can be seen and heard every day in modern spaces.
2. Preserving 30 Years of Artisan Skill and Authenticity Unlike common imported mass-produced doorbells, we wanted to introduce the world to the skilled craftsmanship of a Korean artisan who has devoted over 30 years to handmade crafts.
The dynamic muscles of the tiger and the delicate expression of the magpie, completed by the artisan who directly refines the brass casting, are artistic values that can only be achieved through handcrafting.
3. Wishing for Good Fortune to Enter Through the Doorway in 2026 As the new year approaches, many people wish for good fortune to enter through their front door. In feng shui, the entrance is the 'pathway of energy,' and the clear resonance of brass purifies stagnant energy and brings wealth. We planned this project with the hope that supporters will hear the sound of luck every time they open their front door and start their day.
Here is the background for preparing this project,
- Please explain the purpose of raising funds and the background for preparing the product or service.
1. Background for preparing the project
*Reinterpreting the meaning of traditional protection: By inheriting the protective meaning of the 'Ho-jak-do' folk painting that ancestors attached to their doors for the new year, we have reborn it as a three-dimensional bell that can be enjoyed and heard every day in modern spaces.
*Preserving the spirit of craftsmanship: We aim to record the skilled techniques of a Korean artisan who has devoted over 30 years to handmade crafts and to introduce to the world the intricate brass casting works that machines cannot replicate.
*Feng shui item for the 2026 New Year: Ahead of the New Year of Byeong-o on January 1, 2026, we wanted to awaken stagnant energy and bring good fortune by adding the clear sound of brass to the entrance, the gateway for luck.
*Reflecting the K-culture trend: Through Ho-jak-do, the most Korean yet sophisticated aesthetic that is attracting global attention, we aim to provide an experience of bringing a hip Korean lifestyle into your space.
2. Purpose of Fundraising: Creating a Sustainable Handicraft Ecosystem: The funds raised will be used as production wages for a craftsman with 30 years of experience, providing a foundation to preserve the disappearing traditional Korean handicraft techniques.
Development of New Lineup and Packaging: The funds will be used for research on the intricate surface treatment of the Hojakdo doorbell offered as a reward and for creating gift packaging.
This project we are presenting has this story.
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- Please tell us what makes your project, product, or service unique.
- We recommend focusing on the three most essential points.
[Three Key Differentiators Unique to Our Project]
1. 30 Years of Dedication, the 'Detail' of a Korean Handicraft Master: This bell is not a mass-produced item made by machines in a factory. It is born from the hands of a Korean craftsman who has worked with brass casting for over 30 years. The dynamic muscles of the tiger and the delicate feathers of the magpie in the photo are of a unique quality that can only be achieved through the precise craftsmanship of a skilled artisan.
2. 'Geomantic Guardian' to Welcome the New Year 2026: Ahead of New Year's Day on January 1, 2026, this piece embodies the tiger that wards off misfortune and the magpie (Hojakdo) that brings good news. In geomancy, the entrance is the gateway to fortune. The clear sound of the brass bell, imbued with the energy of gold, awakens stagnant energy in the home and serves as a feng shui item that brings good luck.
3. 'K-Culture' Captivating the World: The world is now fascinated by the hip charm of traditional Korean patterns and folk paintings. Museums are still overflowing with tourists. In this atmosphere, 'Hojakdo' embodies the most Korean yet sophisticated aesthetics, making it the perfect gift to share Korean culture with foreign friends or loved ones. It offers a special experience of bringing the Korean lifestyle found in K-content directly into your own space, going beyond a simple ornament.
Hello, supporters! This is 000 Maker.
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Based on your introduction and photo, supporters can feel trust and participate in your project.
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[Maker Introduction: Adding Sincerity to the Hands of a Master]
I am working with a craftsman with 30 years of experience who has quietly melted metal and breathed life into it for decades. The dynamic muscles of the tiger and the delicate feathers of the magpie you see in the photo are the epitome of precision that machines cannot imitate, achievable only by human hands. For this project, we visited the craftsman's workshop numerous times to study the optimal ratio for the weightiness of brass casting and the clearest sound. As a maker, I guarantee only one thing: every bell delivered to our supporters contains the spirit of the craftsman and my strict inspection.
[Why should you trust and join our project?]
30 years of expertise: Crafted directly by a Korean artisan using traditional casting methods, we promise overwhelming quality that stands the test of time. Guardian for the New Year 2026: With the tiger warding off misfortune and the magpie delivering good news, we have prepared a perfect New Year's gift both symbolically and in terms of feng shui, embodying the meaning of 'Hojakdo.'
Pride in K-culture: We reinterpret the globally admired Korean aesthetics with a sophisticated touch, offering the most 'hip' Korean lifestyle for your space. Your funding will support the artisan's ongoing creative activities and be used to develop even higher-quality Korean handicrafts. How about welcoming the New Year 2026 with the clear sound of a doorbell and opening the year with good fortune? We look forward to your valuable participation.
Why we chose Wadiz
- Please share the reason for introducing your product or service through crowdfunding.
Among countless platforms, we chose Wadiz because we wanted to share the artisan's sincerity within a 'community that appreciates the value of tradition.'
1. A bridge connecting 30 years of craftsmanship and supporters' trust Unlike mass-produced products, our crowdfunding system begins production only after supporters' participation is confirmed, with a Korean artisan of 30 years' experience crafting each piece. This philosophy aligns perfectly with our product. Your valuable funding provides a practical foundation for preserving the fading Korean traditional handicraft techniques and creates an environment where the artisan can focus solely on production.
2. A message of luck to open the New Year 2026 'together' As we approach the Year of the Byeongo in 2026, we believe Wadiz supporters are the ones who best understand the feng shui meaning of 'Hojakdo,' which wards off misfortune and brings blessings. Beyond a simple purchase, we wanted to invite you on a journey of 'value consumption' that transforms your home's entrance into a gateway of fortune and brings the aesthetics of K-culture into everyday life.
3. Providing highly refined rewards through feedback Due to the nature of brass casting, the sound and texture are extremely important. Through Wadiz, we aim to communicate with supporters in real time and reflect your valuable feedback in the final inspection and packaging process, so that the Hojakdo Doorbell can deliver the best resonance in every home.
During the project period, please participate in the following events/support signatures.
- If you have prepared an event, please encourage supporters to participate!
- If you haven't prepared an event, how about adding a phrase to encourage support signatures? When supporters share their support signatures, they can earn points, so please encourage their participation!
[EVENT 1] Share 'New Year's Blessings' with a support signature! We offer benefits to supporters who help spread the word about this project through support signatures as a token of our gratitude.
How to participate: Click the [Support Signature] button at the top right of the project page and share it on your personal SNS. Participation benefit: All supporters who participate in the support signature will receive points that can be used like cash on Wadiz. Prize draw: Among those who leave a verification comment in the community after signing, three will be selected to receive another handmade work by the artisan, the 'Hojakdo Handmade Frame,' along with the reward.
Once you have completed your project, please click [Submit]. The reviewer will check your project and share the progress via email.