
















| Maker Introduction

Rainbow Publishing, a leader in the Korean publishing industry for 40 years.
Rainbow Publishing Co., Ltd. creates books that allow children to explore their dreams as the main characters, striving to make books more approachable and familiar to them.
Our signature character, Bongbong, features in a variety of books such as flap books that stimulate the sense of touch, scented books, pop-up books, and slide books, allowing infants and toddlers to experience different sensations. We also create Bongbong plush toys that can connect via Bluetooth, helping children become more engaged with books in a fun way.
You may have heard the phrase "Choupi Hell."
Choupi is the most popular character in France, has been made into an animation, and has been broadcast on France's educational channels similar to Korea's EBS, creating a huge sensation. Rainbow Publishing has released the Korean and English versions of Choupi's Life Stories, and in 2025, we will exclusively launch Bebe Choupi in France under a new license agreement. For the first time in the world, we have produced the Choupi Korean edition as an English edition, allowing our children to read and listen to English more easily and enjoyably, with 30 million copies produced domestically.
Early childhood is when the foundation of emotion and intellect is formed as a human being. We continuously explore which illustrations provide richer feelings and which content resonates more deeply, always seeking the answer.
We also provide a parent guide to help parents support their children's learning. We believe that most parents wonder how to help their children become more familiar with books.
In March 2025, the newly released 'Geniuses of EQ' series will consist of 115 volumes, offering English video content via QR cards, specially designed to spark children's interest in English.
This book series is linked to the entire curriculum and features the latest books with the Saypen function.
Roger Hargreaves, the author of 'Geniuses of EQ,' is a British children's book writer and illustrator, famous for his simple and humorous stories. His books have been translated into over 20 languages and have sold more than 100 million copies worldwide, beloved by readers for over 50 years.
Thanks to this, the books are easy for children to read and have become extremely popular in Korea, selling over 30 million copies.
Many online reviews mention that these books are the best for reading with children and discussing emotions. The upgraded version launching in March 2025 is newly produced under an exclusive contract with Rainbow Publishing and includes 95 main books, 5 workbooks, 5 sticker books, and 10 QR codes, totaling 115 items.
The series will be released as a pre-order on Wadiz, and we would like to offer the latest edition as a special gift to Wadiz supporters first.
| WHY Wadiz?
- Reason for Funding
We hope that a child's first expression of emotion is warm.
We reinterpret beloved books from around the world with our own sensibility,
so that children can learn to understand and express their emotions.
We are participating in Wadiz to introduce the new <Discover You> series to more people.
- Plan for Use of Funding
A book for parents and children to read together, nurturing their hearts, so that we can take the first step even further together.
It will be used with care for better content development and high quality.
We hope that warm sentences will remain in the hearts of growing children for a long time.
| Quality Assurance and After-Sales Service
Change of mind within 7 days / In case of defects or discrepancies with the description or advertisement, you can apply within 3 months from the date of receiving the reward or within 30 days from the date you become aware of the issue.
RAINBOWBOOKS. CO. KR