[WowWow Forest] Walking Daegu Together Protecting Pet Etiquette

1. 🐾 Daegu Pet Culture Coexistence Campaign - Fostering mature pet etiquette culture for pets and people 2. 📺 Broadcast and SNS Awareness Expansion - Effectively delivering pet etiquette messages across Daegu 3. 🎟️ Wow Wow Forest Invitation Tickets - Two invitation tickets given to campaign supporters

[WowWow Forest] Walking Daegu Together Protecting Pet Etiquette Space D

1. 🐾 Daegu Pet Culture Coexistence Campaign - Fostering mature pet etiquette culture for pets and people 2. 📺 Broadcast and SNS Awareness Expansion - Effectively delivering pet etiquette messages across Daegu 3. 🎟️ Wow Wow Forest Invitation Tickets - Two invitation tickets given to campaign supporters

[WowWow Forest] Walking Daegu Together Protecting Pet Etiquette
US 7
15000 KRW

The background for preparing this project is,

"A pet who has become family,

But our 'coexistence' is
still awkward."

The era of 15 million pet families in Korea.

However, pet owners feel self-conscious in public places, while non-pet owners feel anxious about unexpected situations. The core of this conflict is that people do not know the 'how'.



We thought deeply about it."Why must pet etiquette always be a rigid warning?"
Simply saying "Put on a leash" or "Clean up" cannot change the culture.
We need a culture where pet owners and their dogs can communicate joyfully, and non-pet owners who see this can smile.
'flexible culture' is needed.


This campaign, which starts in Daegu, was planned to break down the invisible wall between pet owners and non-pet owners,
and to propose a 'sophisticated way of coexistence.'



The project we are presenting this time carries this story.

See, experience, and learn...
Mutual pet etiquette A citizen coexistence campaign that makes this a part of daily life.

This project was launched not just as a slogan-shouting campaign, but to create a 'place' where pet owners can actually experience change. Your support plays a crucial role in turning this campaign into a tangible, real-world event.


1️⃣ "You have to try it yourself to change" - Experiential Petiquette Mission Design.

Learning petiquette only through text is often useless in real-life situations. Based on the professional advice of the Daegu Veterinary Association, we have planned the '5 Major Mission Experience Zone' where you can physically learn how to respond to unexpected situations. Your support will be used to build and operate this sophisticated experiential system.


2️⃣ "The campaign's base camp" - WowWow Forest.

To ensure the campaign doesn't end with just words, we are creating a massive campaign site (WowWow Forest) of 3,872㎡ at Daegu EXCO. Instead of being on hot summer asphalt, we aim to create a model venue where you can enjoy media and practice manners with your dog in a comfortable indoor space. The tickets we offer to supporters are 'participation passes' to this campaign site.


3️⃣ "Mature change led by the private sector"

What is stronger than government policy is the voluntary movement of citizens.
Please add your support to this initiative started by Daegu MBC and a group of experts.
Your support will be transparently used as practical funds for activities such as producing campaign videos and distributing petiquette guides, upgrading Daegu's pet culture to the next level.

 

To everyone who supports the Pet Culture Coexistence Campaign,
"WowWow Forest" We will give you two admission tickets.


Hello, supporters!

Hello! We are SpaceD, content planning experts who have overseen numerous projects at performances, exhibitions, festivals, and events, always believing in the 'power of experience.'

Our planning team has always asked, "Can't we solve our society's chronic conflicts through content, rather than just creating flashy spectacles?" Especially as we witnessed the deepening conflict between pet owners and non-pet owners, we felt the urgent need for a change in perception through 'enjoyable experiences' rather than coercive regulations or boring education.

Experts from various fields have come together to design 'coexistence manners' that allow dogs to enter a wider world with people. As planners, we will pour all our capabilities into presenting a mature pet culture site that you can be proud of.


The reason we chose Wadiz is

"A small support gathers 'Coexistence Because it creates a vast culture called 'this.'"

  • The reason we chose Wadiz is that this project is not simply about creating a 'product,' but about making a 'social promise.'


  • 1. We need the energy of participation.
    The Petiquette campaign cannot be completed by the voices of just a few planners. This campaign only comes to life with the support of Wadiz supporters who are sensitive to meaningful change and take action first. Your support is the most powerful 'agreement' that allows this campaign to come to the world.

  • 2. Building a community of action.
    Those who participate in the funding are not just spectators. At the campaign site (WowWow Forest), you will directly carry out missions and practice manners, becoming the protagonists who show our society, "This is how fun and safe it is to be with companion families."

  • 3. Sustainable campaign
    The collected funds will not be used for a one-time event, but will be transparently used for producing the Petiquette guidebook and developing expert educational content. Please help ensure that this small wave, started by the private sector, becomes the driving force that changes the companion culture of all Korea beyond Daegu.


    • The 'A street where pet owners and non-pet owners greet each other with bright smiles',
    We want to start this together with Wadiz supporters.