It`s Black&Decker
Maker Introduction
Based on the standards of Black+Decker, a global brand with 110 years of tradition,
This is a seasonal home appliance project introduced in Korea by IT'S.
Since its establishment in 1998, IT'S has been a manufacturing-based company supplying various home appliances through major distribution channels such as large supermarkets.
We are a manufacturing-based company that has supplied a variety of home appliances.
Based on our long experience in manufacturing and distribution, we have consistently introduced products that offer high satisfaction the more they are used, rather than just simple functions.
We have continuously presented products that provide greater satisfaction with actual use.
This project is not just about making a fan that produces cool air, but about delivering an experience that allows users to enjoy comfort without having to pay attention.
Reason for Wadiz Funding &
Plan for Use of Funds
This product is not simply about 'creating cool air', but
It was designed so that anyone can feel coolness without burden, even in situations where using an air conditioner is difficult.
It was planned to allow everyone to feel coolness easily, even when using an air conditioner is not an option.
We wanted to create a practical solution for the discomforts often encountered in daily life during summer, such as in the bathroom,
the kitchen, or in front of a desk—those short but unpleasantly hot moments.
We wanted to create a realistic alternative that can more easily solve these situations.
We also improved on the inconveniences of existing air coolers, such as the use of ice and the cumbersome water refilling process,
with the goal of developing a product that people will actually continue to use.
Through the reward, we want to offer our supporters the first opportunity to experience this product,
and go beyond a simple product to solve small inconveniences in daily life.
We aim to deliver a new kind of cooling experience.
The funds will be used for future product development and operations, planning of subsequent products, and brand expansion.