SoftDay
Maker Introduction
Hello, supporters.
I am Changu Kim, CEO of Plus Life Labs, dedicated to improving women's lives.
I majored in textile engineering and after that,
for the past eight years, I have participated in the product development of over 40 brands.
as a specialist in underwear materials.
I have experience developing sanitary panties for three major domestic underwear companies, but I always felt something was missing.
The reason was that the voices of actual users were not properly reflected in the products.
To address this, we started a brand called 'Softday' last year.
We are sincerely developing products one by one to gradually reduce the inconveniences that have long been taken for granted.
The first project we are presenting, 'WeWe Panty,' is minimal and practical, and above all, was created from the desire to make a product that reduces discomfort on those days and supports women's health without chemical processing agents.
By simply using the right materials Suppresses Candida bacteria. At the same time, Does not stick to the skin even when wet, and provides a dry and comfortable wearing experience as a sanitary panty.
Softday will continue to create only truly essential products that improve quality of life. That is what we want to do.
If you join us on this journey,
we believe we can add a little more peace of mind to your daily life.
We sincerely thank all supporters who cheer for Softday :)
Thank you!
Why we chose Wadiz
A product that 9 out of 10 people can be satisfied with,
a truly well-made sanitary panty,
was something I really wanted to create at least once.
For the past eight years,I have developed products with major underwear companies, and through that process, I became more familiar than anyone with reducing discomfort.
In fact, each brand has gone through dozens of improvements, to create highly perfected products.
The 'WeWe Panty' we are introducing this time is such a product.This is the first product I have created, packed with all my know-how.. Of course, I am satisfied myself, but I believe it is truly complete only when more people actually use it and leave honest feedback.
That's why I chose Wadiz.
I wanted to experience not just promoting a product, but creating it together.
I want to complete truly meaningful hygiene panties together with our supporters.
Please join me!
Funding Usage Plan
When you first encounter hygiene panties, your first thought is probably that they are expensive.
However, the convenience you feel nowis created by bringing together various small technologies into one.
Softday aims to increase production so that more supporters can enjoy this convenience without hesitation, choosing a method that benefits both consumers and producers. For those who experience even a little discomfort on sensitive days, we will continue to work hard so you can choose Softday without worry.