What surprised us the most,

was that even after summer ended,

many people continued to wear Gojengi,

which was truly remarkable.

I dress my baby in it every day as pajamas, all year round.

My baby only looks for this because it's so comfortable.

Listening to our customers' stories,

we had one thought.

If it's clothing that people keep reaching for even as the seasons change,

shouldn't it be wearable all year round?

That's why we prepared this.

NEW FW Gojengi

Cool in the summer,

and cozy in the fall and winter.

So your child can wear it all year long.

Four rounds of encore sales

do not simply mean we sold it again.

The reviews and stories you shared
have helped Dear Dilly Gojengi
grow into a better product little by little.

From baby gojaengi to adult gojaengi,
Stay cool in the summer,
And wear it as pajamas in the fall and winter.

Wear it at home every day,
And go out with your child on weekends.

More than the products we made,
There were even more stories created by our customers.

So this time,

'Gojaengi to wear together in all seasons'
We decided to make it even more complete.

The beloved summer gojaengi remains the same.

And newly,

You can dress up even more beautifully when going out,
NEW FW gojaengi is now ready.

From now on,

Even as the seasons change,
Clothes your child will keep looking for.

Not just clothes for one season,
We will create clothes that build memories.

It's not the gojaengi we made,

It's the gojaengi you helped grow 🤍

And before we knew it,

Gojaengi

became the summer we look forward to every year.

Four encore rounds.

Cumulative Funding13,418%

Cumulative Funding Amount67,080,000 KRW

Countless families
with Dear Dilly Gojaengi
have created summer memories.

At first, it was one family.

Then two families,

then ten families,

and then hundreds of families.

And now,

from babies to grandmothers
Family look for four generations to wear together. It has become.

The moment we were happiest was

not when the products sold a lot,

but when photos from our customers
started to arrive one by one.

At Choncance,

at travel destinations,

during holidays,

on the walking path in front of the house.

Gojengi
is not just clothing,

but a scene from family memories, and it is becoming that.

So this year as well,

we are preparing new colors,

and introducing the new FW Gojengi.

However,

there is one thing that has not changed.

When the family wears it together

The most beautiful clothing.

Our family's summer,

And the memories of all four seasons,

Create them together with DearDilly Gojengi.

Did you think all Gojengi were the same?

We thought so at first, too.

But our customers were different.

They purchased one set,

Came back again,

Bought one for mom,

Bought one for dad,

And even matched one for grandma.

In this way, DearDilly Gojengi

Went from being 'clothes worn alone'

To 'clothes worn by the whole family together'.

01. Fabric

Because these clothes touch a baby's skin,

We made the fabric differently from the start.

DearDilly Gojengi
Premium domestic fabric with KC safety certification for each color is used.

Also,directly produced at a domestic factory so that
from fabric to sewing,
everything is meticulously completed.

Because this is a baby product,
what we considered before appearance wassafety and comfort.

Rustling—

Light, cool, and soft.

The moment you wear it, you feel
a soft touch and a light fit.

Even children who sweat a lot
can wear it comfortably without feeling stuffy.

That’s why the reviews say.

The fabric is really good.

It’s so soft that my child loves wearing it.

These are clothes you keep reaching for, even after washing.

The reason you want to dress them every day is
Before you see it with your eyes,
You'll know as soon as you try it on.

02 / Color

It's not tacky,

It's a color that makes tackiness adorable. 🌸

Dear Dilly

Keeps the charm of the familiar gojaengi,

While adding bright colors and emotions,
So that everyone says "It's cute!" And smiles,
We created a family gojaengi.

Even those who worried it might look tacky,

Once they tried it on,

"It's much prettier than I thought."

Was the most common feedback we received.

If there was a summer gojaengi,

This time, it's the FW gojaengi.

🍂 NEW FW COLLECTION

French Granny Collection

GRAN MAMAN Gran Maman

SS Gojengi
Korean retro sensibility If it captured,

FW Gojengi
French granny (Grand-mère) sensibility is captured.

The calmness and warmth of autumn and winter,

and a touch of vintage mood,

complete Dear Dilly's unique FW collection.

POINT 01

"Cozy and sturdy" cotton fabric for autumn and winter

We used sturdy cotton fabric suitable for the FW season.
The fit holds its shape beautifully,

and the feel against a child's skin

is soft and cozy.
It is designed to be worn comfortably even in autumn and winter.

POINT 02

POINT 02

An oversized fit completed the moment you put it on.

A relaxed silhouette,
And a lovely sense of volume.

Every moment when children walk, run, or cuddle,
Is designed to capture their cuteness even more.

Even in every moment captured in photos,
It naturally creates a beautiful fit.

POINT 03

Colors and details inspired by French granny sensibility.

SS was bright andKorean retro sensibility If it was,

FW is calm and cozy withFrench granny sensibility Added.

Vintage colors,

Delicate details,

And even a warm atmosphere.

Beyond just 'cute,' this FW gojaengi is best described as 'atmospheric.'

03 / Style

Even more beautiful in person than in the photos, Gojang-i💖

At first, I dressed them because it looked cute,

Took some photos,

Went on a trip,

And even ended up taking a family photo in these clothes.

The moment you put it on,
Even an ordinary day becomes a special memory.

11 months Beige Flower M

8 months Beige Flower M

12 months Beige Flower M

6 months Navy Flower M

8 months Navy Flower M

9 months Navy Flower M

Gojang-i looks the prettiest when the whole family wears it together 🤍

MOM 168cm / DAD 183cm

"We went to Children's Grand Park as a set—baby, dad, and mom—and everyone kept asking if we made them and where we bought them, hahaha."

"People flooded our pension account with inquiries, and Gojang-i even appeared on TV, so our whole family made wonderful memories! At first, I only ordered for the baby and myself, but the pants were roomier than expected and men could wear them too. So I quickly ordered one for my husband and we all wore them together, haha.

MOM 164cm / DAD 175cm

The material is sturdy and definitely different from the cheap ones. Thank you!"

The material is solid, so it's different from cheaper ones. Thank you!

With a rural vacation concept couple look💗

"Thanks to you, we truly enjoyed our rural vacation~~"

And the reviews keep pouring in....!

💌 The reason we came to Wadiz

Dear Dilly as it is today has grown together with Wadiz supporters. Every time a product was completed, you were the first to use it and sent us the most sincere feedback. Thanks to your support, Gojaengiwas able to have 4 encore rounds in a row.

Even after the last Funding ended,

"When will it open again?"

"I really want to buy it this time." Such inquiries kept coming in.

Honestly, we couldn't ignore those requests. But we didn't want to simply show you the same product again. This time,NEW FW Gojaengi was added to prepare a more special encore.

Just in time, we were able to join a great Wadiz special event, so we can offer even better benefits.

As much as you have waited,
We hope this encore will be an even more satisfying gift. 🤍