bluey
This vintage bag, which you want to carry even more in the summer, goes beyond simply holding your belongings and becomes a daily fashion statement. Thanks to its spacious storage capacity that fits your phone, wallet, books, and tumbler, it completes a free-spirited style for every moment—whether traveling, picnicking, shopping, or on an ordinary commute.
The bag is pretty but heavy.
It has storage, but the fit doesn't look good.
If it's comfortable, the design is disappointing.
"The bag is pretty, but it feels like my shoulder will break, and if I put in a few things, the shape bulges out and ruins the fit. If I look for something comfortable, all I find are bulky hiking bags."
"Design, storage, comfort. Is it really impossible for these three to coexist? Bluey asked.'Is it possible to make a bag that you look forward to even more three or five years after the first day you meet it?'"
On fabric that shows the passage of time,
We added hand-picked details.
Colors that look naturally faded from the start,
A soft texture completed with stone washing,
Even though it's new, it already feels like something you've had for a long time.
Added to this are small elements—
Color beads, patterned straps, and leather details,
Are not just simple decorations,
But elements that complete the mood of this bag.
Rather than standing out,
These are things you grow to love the more you see them.
That's why this bag
The more you use it, the more natural it becomes.
A bag doesn't have to be square.
That's because the human body is closer to curves than straight lines.
So this bag began with the curve of the moon, naturally wrapping around the silhouette of the human body.
When worn on the shoulder, it fits softly against the body and feels comfortable even when you move.
We drew countless lines,
and created multiple samples.
We made the curve a little softer,
the fit a little more comfortable,
and the storage a little more natural.
To check even the smallest differences,
we revised and revised again, endlessly.
The half-moon silhouette completed in this way
is not just a visually pleasing shape.
It naturally fits along the curves of the body,
and is designed to flexibly change shape depending on the amount of belongings.
After much deliberation,
and numerous rounds of sampling, there was only one reason for completion.
To make it comfortable the moment you wear it,
and to create a bag that becomes more satisfying the more you use it.
A good bag is not completed in a single attempt.
It is born only after countless considerations.
Another charm is its ability to change shape.
Traditional large bags maintain a similar shape regardless of how much you carry.
However, this bag naturally expands as much as you fill it, and stays slim on lighter days.
On days when you carry more, it transforms into a fuller silhouette.
It's as if it resembles the day of a real peddler.
The more you put in, the more complete the bag becomes with you.
Stone washing added on top of sturdy Oxford fabric.
It naturally fades over time,
Creating a deeper atmosphere.
Though it seems casually attached,
The leather strap and wooden beads
Create the mood of this bag.
A single line of accent added to simplicity.
Plan for use of raised funds.
The funds collected through the project will be used to make even better bags.
In particular, this bag requires far more processes and costs than ordinary bags. We used high-density Oxford cotton fabric, and after completion, a separate stone washing process was applied to achieve a natural vintage texture.
Stone washing is a process that requires time and skill. Because the characteristics of the fabric and materials must be considered, skilled workmanship is essential, and the production difficulty and cost are higher than general manufacturing methods.
In addition, we use sturdy stitching and high-quality materials to enhance durability, so you can use it for a long time.
Return and A/S Policy
Return and Exchange Information
This project is not a regular sale but a pre-order (made to order) format.
We kindly ask for your understanding that exchanges and refunds due to a simple change of mind are not possible.
However, if a defect or incorrect delivery is confirmed after receiving the product, within 7 days of receipt, please contact us and we will assist you with an exchange or refund.
A/S Information
BLUEY places the highest importance on making bags that can be used for a long time.
A/S for issues occurring during product use is provided free of charge for one year from the date of purchase, and after that, paid A/S is available within the scope of possible repairs.
(However, customer negligence, natural wear, and fabric aging may be excluded from A/S eligibility.)
Stonewashed Fabric Information
This product uses fabric that has undergone a stonewashing process.
Due to the nature of the process, there may be slight differences in color and washing for each product, which are unique characteristics and not defects.
The more you use it, the more naturally it ages, allowing you to feel a deeper vintage sensibility.
Maker Introduction
